Nicole Epps, scientist and science communications manager at P&G Hair in Cleveland, Ohio, says heat protection is important when it comes to tools like blow dryers, flat irons, and curling irons/wands. She names Aussie’s Total Miracle Heat Her Protection Spray, infused with apricot and Australian macadamia oils, as a popular hair care product in her P&G Styling portfolio. Heat protecting sprays act as a barrier between hair and the heat of blow drying, straightening and curling.
Aussie package makeover
The Aussie Hair Care Collection recently revamped its packaging to reflect the styling benefits of its products. The P&G-owned company held his ’90s-themed media event in New York City on Jan. 24, showcasing Aussie sprays, mousses, and more.
Sustainability remains at the forefront for Australians. As reported by Happi, the brand was certified by PETA in 2019.
90s beauty style
Celebrity stylist Damien Monjiro hit the location for the #aussome media event to create a hairstyle using Aussie products. Happi sat in a chair and enjoyed directly Aussie’s styling creations such as the Instant He Volume He Volumizing Spray and Mega He Hair Spray.
Check out the February 2023 issue of Happi for hairstyling trends.