New Delhi: Bajaj Almond Drops Hair Oil, owned by Bajaj Consumer Care Ltd, has appointed actor Kiara Advani as its new brand ambassador. The company has signed a popular Bollywood actor to star in its latest ‘Boring Nahi, Ban Ja Toofani’ campaign. The campaign aims to connect the brand with young women and further strengthen its market lead in the segment. , beautiful hair that fits perfectly with its commitment to providing consumers with highly nourishing oils.As the new face of the brand, she will appear in a series of high-energy marketing campaigns and events in the coming months. We are delighted to welcome Chiara to our team, her talent, beauty and connection with the public make her the perfect ambassador for our brand. Positioning has always been our endeavor and she reflects those aspirations like no other. We look forward to working with her and leveraging her influence. “Through this partnership, I am thrilled to share my love for this product with my fans and audience,” said Advani. It talks about “styling fearlessly.” She added that studies have shown that women are reluctant to try new hairstyles, believing that it can worsen the health and condition of their hair. According to research website Statista, the Indian hair care segment is projected to grow by 3.77% (2022 to her 2027), resulting in a market size of her $3.4 billion. 2027.
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