Positioning the fastest growing independent hair care brand to expand its reach and provide sustainable, high quality and effective hair care to a broad community of diverse and passionate consumers and professionals.
New York, May 12, 2022 /PRNewswire/ — Bansk Group (“Bansk”), a consumer-focused private investment firm dedicated to building unique consumer brands, today entered into a definitive agreement to acquire majority stakes in amika and Eva NYC announced. Terms of the deal for America’s fastest growing independent hair care brand were not disclosed.
Founded in 2009, amika is one of the largest independent hair care brands in the United States and the only brand at the intersection of professional, prestige and digital channels. brooklynBorn in the salon and raised in the salon, amika’s unwavering commitment to professional quality products is a line of clean, highly effective hair care products and tools formulated according to EU standards, free of harmful ingredients such as SLS and SLES. Led portfolio development. amika’s high-quality, innovative and responsible products cater to all hair types, textures and styles, and its brand and art culture attract a passionate and diverse community of loyal consumers and salon professionals. Defined by the inclusive spirit we built. Later this year, amika will join as his third professional his hair care brand to receive and qualify for the acclaimed “Clean at Sephora” seal across Sephora’s assortment.
Founded in 2012, Eva NYC has become one of the fastest growing masstige hair care brands in the United States. 100% recyclable, cruelty-free, vegan, non-GMO certified, no harmful ingredients. Eva NYC is recognized by partners for her relentless focus on sustainability, achieving all five of his pillars of Ulta’s Conscious Beauty certification and Target Zero certification. Further strengthening its commitment to leading environmental initiatives in the hair care industry, Eva NYC is the first hair brand to implement a styling tool recycling program at Terracycle.
Both brands are climate neutral certified and focus on sustainability with cruelty-free products, PCR or aluminum packaging, and a focus on giving back to the community. In 2022, the brand will be certified as a B Corporation (“B-Corp”), highlighting its unique and unparalleled commitment to sustainability and inclusivity, amika and Eva NYC continue to improve every day. .
Upon completion of the transaction, amika and Eva NYC will continue to operate as separate brands under their respective brand presidents. Chelsea Riggs When Jane MoranThese brands, in partnership with Bansk Group, aim to extend their reach across customers, channels and geographies while remaining industry leaders in sustainability, effectiveness and innovation.
“We are delighted to partner with a brand that shares our vision for the future of the beauty and hair care industry. Chris Kelly, a partner of Bank Group. “Consumer interest in high-quality hair care has accelerated in recent years following the trend of premiumization seen in other beauty and personal care categories. We are increasingly passionate and educated about the quality of our products and their quality.Both amika and Eva NYC have built their own brands on proven efficacy, sustainability and inclusivity. A leader who promotes and celebrates innovation and diversity. Growth.”
“We are thrilled to join forces with Bansk to build momentum and extend our mission of being friends to hair, hair stylists, people and the planet. North America and the international market,” he said. Chelsea RiggsAmika brand president“Since its inception, Amica has pushed the boundaries of beauty, creating the best products that are accessible, responsible and loved by both professionals and consumers alike. I am confident that we will continue to excel in our guidance.”
“Today’s announcement is a testament to our unwavering commitment to creating quality products and a sustainability-focused brand that consumers love. Jane Moran, Eva NYC Brand President. “We look forward to our new partnership with Bansk and leveraging their expertise to take Eva NYC to new heights.”
Over decades in the consumer goods industry, members of the Bansk team have a proven track record of building exceptional beauty and personal care brands. amika and Eva NYC will be his second and third acquisitions in the beauty category for the company, following his acquisition of Ethique in 2020. Ethique is his mission-driven, B-Corp certified brand that offers waterless, plastic-free, comprehensive beauty and personal care. product.
Financo | Raymond James Amika and Eva NYC were served by Sidley Austin LLP as financial advisor and Sidley Austin LLP as legal advisor. Jeffries served as financial advisor, Davis Polk & Wardwell LLP acted as legal counsel to the Bansk Group.
About Bank Group
Founded in 2019, Bansk Group is New YorkA US-based private investment firm focused on investing and building distinctive consumer brands.Above $2 billion With assets under management, the company partners with differentiated brands across four major consumer categories: beauty and personal care, consumer health, food and beverages, and household products.
A group of investors and operators during Bansk’s tenure: $30 billion With over 30 years of investment experience in the proprietary consumer goods industry in over 40 transactions with the world’s most innovative and renowned consumer goods companies, a global network of relationships and a validated value creation playbook, Bansk partners with exceptional founders and management teams to drive exceptional organic and acquisitional growth for enduring brand positioning. Long-term success in an evolving consumer environment. www.banskgroup.com
almost net
Since its inception in 2009, amika has grown to become one of the largest independent hair care brands in the United States and is the only large independent brand located at the intersection of professional, prestige and digital channels. amika’s portfolio of clean, highly effective hair care products and tools includes his position as Sephora’s top 10 hair brand, SalonCentric’s #2 partner brand, and one of WWD’s most powerful beauty brands. It has brought numerous accolades to the brand. Through our commitment to professional quality products and an inclusive ethos, amika has built a passionate and diverse community of consumers and salon professionals.
About Eva NYC
Founded in 2012, Eva NYC is one of America’s fastest growing masstige hair care brands with a focus on sustainability, affordability and proven results. The brand was named one of the top 10 fastest growing hair care brands by Tribe Dynamics, the #1 fastest growing mass hair brand by Ulta, and the fastest growing by Sally Beauty. It was chosen as the number one hair brand for three years in a row. Eva NYC is the only Masstige hair care brand with an aluminum portfolio that is 100% recyclable, certified cruelty-free, vegan, non-GMO, and toxic-free, with strong, clean ingredients and innovative technology, and It combines the major US retail networks. Distribution partnerships to reach a growing number of sustainability-minded customers by the day.
contact address
bank group
Yoon Woo Mi / Eric Carlson
Joel FrankWilkinson Brimmer Kutcher
212-355-4449
Source Banks Group