Informa Markets, BolognaFiere USA, and the Professional Beauty Association (PBA), the organizations behind the annual Cosmoprof North America trade show in Las Vegas, Nevada, have announced the dates for the upcoming Miami Beach edition of the event. Announced last year.
Cosmoprof North America Miami will take place January 23-25, 2024 at the Miami Beach Convention Center.
The announcement follows Informa Markets’ acquisition of Premiere Beauty’s Premiere Orlando and its sister shows last year.
“The joint venture with Informa Markets and PBA is a big step for BolognaFiere and Cosmoprof. Together, we are strengthening our B2B beauty trade show execution and commitment offerings in the US market.“highlight Antonio Bruzzone, General Manager of BolognaFiere.The industry demands high-performing business events and 24/7 service to foster commercial relationships.”
With the decision to expand Cosmoprof North America to Greater Miami and Miami Beach, organizers also aim to: Bridging the Gap Between the U.S. and Latin American Beauty Industry.
While Cosmoprof’s West Coast Show will take place at the Las Vegas Convention Center, the new East Coast edition of Cosmoprof North America – Miami will have a renewed focus on the Hispanic market. The fastest-growing demographic segment of the beauty industry has outnumbered non-Hispanic buyers by more than 13% over the past few years, demonstrating an unparalleled interest in sourcing natural, eco-friendly personal care products. is showing.
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save the date. Cosmoprof North America – Las Vegas July 11-13, 2023 Cosmoprof North America – Miami January 23-25, 2024 www.cosmoprofnorthamerica.com |
