You don’t need to introduce a hair care line that is heavily promoted on social media. It’s JVN Hair. The brainchild of Jonathan Van Ness, Queer Eye’s resident hair and grooming expert, it’s no surprise that it’s as good as him and rivals the best Olaplex products.
With over 15 years as a professional hair stylist in New York and Los Angeles, it’s no exaggeration to say that Van Ness knows a thing or two about good hair. Van Ness explains: My mom was really into natural hair care, which gave me a very strong foundation in understanding where the ingredients came from. I learned a lot about what doesn’t work and what my clients need. “
About designing your own hair care products, Ness said: [the haircare line] Sustainability, inclusivity and quality of ingredients were so important to me that I was able to get together and find the right partners. “
The brand, which launched in the US at the end of August 2021 and arrived on British shores in 2022, does not disappoint. Here’s a breakdown of what you need to know about JVN Hair…
All about JVN Hair
Importantly, JVN’s tagline is “Come As You Are,” which says a lot about its underlying message of inclusivity. To that end, the products in the collection are not focused on any particular hair type or gender. Rather, it addresses hair concerns. So, this unisex line has her four ranges:
- upbringing— for hydration
- intact — for enhancement
- embody — for volume up
- completion — for treatment and styling
Van Ness explains: If you are a man, your hair should look like this. If you’re a woman, your hair should look like that. By nature, JVN Hair can work for you, whether you’re trying out the curly girl way for the first time or you’re trying to masterfully achieve sleek, straight locks.
All 10 of JVN Hair’s signature products are based on science-backed formulas. all They do not contain silicones and sulfates. Aside from how great they make your hair look, their sustainability credentials also really set them apart.Instead of plastic, everything is housed in infinitely recyclable aluminum or glass. increase. Sugarcane, the source of JVN’s hero ingredient Hemisqualane, is also used in the packaging, making it compostable. A great addition to your bathroom cabinet if you’re looking to take your sustainable living journey further.
Then there’s the scent. Embody range’s jasmine, sandalwood, and bergamot leave your hair smelling like it’s been misted in one of his finest perfumes.
Is JVN good for hair?
The short answer is yes. JVN chose a lighter version of the hero ingredient squalane, hemiswarane, for his product, which is known to smooth and strengthen strands without weighing down fine hair. and renowned for its ability to protect the skin barrier. Van Ness is an ambassador of the brand Biosance, and it is even a signature ingredient in his skin care.
Hemisqualane is derived from sustainably sourced sugar cane.Van Ness said my imperfect life: “Hemisqualane is basically a smaller version of squalane. It’s highly penetrating and penetrates into the hair instantly. Then over time you get more shine, strength and elasticity.” It’s also completely silicone-free, so it’s environmentally safe, something we’re really proud of, and that’s in all of our products. ”
Additionally, the range is infused with camellia seed oil, which is rich in oleic acid and replenishes the lipid layer on the surface of the hair to keep it looking lustrous.
JVN Hair Featured Products
1. JVN Complete Pre-Wash Scalp Oil
Suggested retail price: $28/£24
Meet the products Van Ness admits they can’t get enough of.not in vain
It literally reaches the roots of stronger strands and soothes a dry, flaky scalp. Clinical trials showed that after 3 months, up to 93% reduction in breakage when used twice a week.
“I just apply it all over my scalp, massage for 15 minutes and then wash it off. It’s amazing.”
2. JVN Undamaged Shampoo & Conditioner
Suggested retail price: $18/£18
Of course, the repair pair not only contains the line’s hero ingredient, hemisqualane, but also ingredients typically found in moisturizers. It contains ceramides that lock in moisture and jojoba esters that fill cracks in the cuticle that cause fraying and breakage.
Even the most damaged or over-processed hair will become softer and more manageable after drinking its goodness.
3. JVN Nurture Hydrating Shampoo & Conditioner
Suggested retail price: $18/£18
People with dry, frizzy hair will love JVN Nurture Hydrating Shampoo and Conditioner. This duo is infused with aloe leaf juice, camellia seed oil, and amino acids to hydrate and improve hair health over time. Studies show an immediate 54% reduction in frizz when used twice a week with the JVN Nurture Deep Moisture Mask.
As someone with fine highlight strands, I also loved JVN Embody Daily Volumizing Shampoo and Conditioner. .
4. JVN Complete Instant Recovery Serum
Suggested retail price: $28/£25
Another notable addition to your hair regimen is JVN Complete Instant Recovery Serum. It’s part styling cream, part leave-in restorative treatment, and will completely change your perception of heat protectors.
Van Ness said my imperfect life: “Many people don’t use heat protection because their hair feels heavy and sticky. It’s the silicone that adds weight to the outside of the hair. After that, heat styling damages the hair and fades the hair color.” For best results, apply to damp hair and comb through. Using this is also one of our best curly hair tips.
5. JVN Complete Air Dry Cream
Suggested retail price: $24/£23
Finally, those looking to enhance their curl pattern or add a tactile hold will love JVN Complete Air Dry Cream, which contains moringa seed oil to soften strands.
Just apply it to wet hair and let it dry naturally! Helps create stunning curly hairstyles.