Power Talks is a long-term global program aimed at closing the confidence gap between men and women through the power of mentorship.
A global problem is that young women around the world underestimate their abilities and achievements compared to men, with more than one in two women rating themselves as less confident than men*.
New York, January 17, 2023 /PRNewswire/ — In honor of International Mentoring Day, Kerastase, the world’s leading professional luxury hair care brand, is proud to partner with mentoring nonprofit Step Up to launch Power Talks in the United States . Step Up works to provide a structure for girls (and those who identify with Girls’ Generation) to define their own vision of success, providing support and a safe haven as they navigate their way. The initiative aims to empower more young women to confidently define and achieve success on their own terms. Global research by Brand shows that women believe they have less self-confidence than men, making it harder for them to claim higher pay, promotion or equal opportunity. Of the two women, more than one of them confessed to being held back because of their limiting beliefs, and 74% of women felt unsure of themselves in key career-defining moments. *.
Power Talks aims to bridge this trust gap between men and women through mentorship, education, and inspiring discussion. The “Power Talks” program consists of “flash mentoring” sessions hosted by women for women, where her single powerful exchange between mentor and mentee can have a lasting impact. It’s based on the idea that you can. The program pairs a mentor and mentee for short-term, targeted, skill-based mentoring her sessions to help build confidence in the first critical moments of a career. This format promotes concise yet impactful knowledge sharing.
With this initiative, Kérastase is on a mission to create effective mentoring programs to help young women build self-confidence, leverage their social capital and benefit from mentoring experiences while addressing their key self-confidence barriers. Join Step Up at
“We are delighted to finally debut Power Talks by Kérastase in 2018. usaMuch of the spirit of the Kérastase brand is about empowering women. Therefore, I wanted to devote some time to research on this topic. ” Guillaume Duez, Keraster General Manager. “It was then that our new philanthropic mission became clear when we realized how common this was for women around the world. We are extremely proud to partner with Step Up in this work.” .”
“We are grateful for the transformative investment from Kerastase in providing a highly impactful mentoring connection to a community of young women stepping up into adulthood in a society experiencing a confidence gap.” To do. Delores Morton, CEO of Step Up. “At Step Up, we believe that girls deserve to define and pursue success on their own terms. In partnership with Kérastase, young women across the country will benefit from our mentor’s experience, giving them personal and professional We are delighted to be able to ensure that we continue to foster strong growth.”
The power of mentorship is clear.
- Women who have a mentor are 74% more likely to be confident*.
- Young people with mentors are 130% more likely to reach leadership positions**.
After the Step Up mentoring program, participants self-reported experiencing the following***:
- 84% confidence growth
- 80% growth in self-awareness
- Skill increased by 73%
Kérastase and the Step Up Power Talk program January 17thth, in the United States in 2023. For more information, visit www.kerastase.com/power-talks and join his social conversations by following @kerastase_official, @stepupwomensnetwork and hashtag #PowerTalks.
Kerastase is the world’s leading luxury professional hair care brand. Since 1964, the brand has provided exquisite products and bespoke in-salon treatments backed by scientific expertise and expertise. It currently has a community of approximately 150,000 hairdressers and is present in over 60 countries. Beyond its products, Kerastase embraces a care-first philosophy of caring for all hair types and all individuals and the world we live in. Join our network of some of the best salons in the world. Join the conversation on Instagram by tagging @kerastase_official and #PowerTalks
About Step Up:
Through structured mentorship programs, focused support, and inspiring connections, Step Up helps girls and like-minded people to define and achieve their own visions of success. Connect with us at www.suwn.org or Instagram @stepupwomensnetwork, TikTok @stepupwomensnetwork, Facebook @stepupwomensnetwork, Twitter @Suun.
*Over 2,500 women in Kérastase International Survey (online interviews by Scènes de Vie) united states of america, China, BrazilUK and France, August 2022
**Mentoring Effectiveness: Youth Perspectives on Mentoring Outcomes and Availability, 2014
***SY22 Impact Report: Step Up School Year 2021-2022, 2022
Media Contact: [email protected]
SOURCE Kérastase Paris