Dynevor announced as weDo/Professional’s first-ever positive change advocate
London, February 23, 2022 /PRNewswire/ — British actress Phoebe Dynevar, best known for her role on Netflix’s BRIDGERTON, joins forces with eco-ethical brand weDo/Professional Spreading a new message of positive change and offering new ways to care for your hair and the planet. As the brand’s first positive change advocate, Phoebe works with brands to call for more sustainable hair care routines while emphasizing the importance of working together to reduce their environmental impact.
As Phoebe says: ‘It’s not just a brand, it’s a mindset. call to action; community. ‘ This statement is perfectly in line with the ambitions set by the brand itself.
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To realize this motto, weDo/ partners with social enterprises. plastic bank, We promise to eliminate 8 plastic bottles from entering the ocean for every product sold. This collaboration has already seen him stop more than 10 million plastic bottles and the number is growing all the time.
Phoebe Dynever talks about her partnership with weDo/:
“In the world we live in today, with pressure to look good and do good, we are all looking for ways to help the planet simply by changing our daily routines, products and habits. ’ says Phoebe. My bit for the environment, like everyone else, that’s what led me to weDo/”
“Using products made with natural ingredients is a game changer, and what I love about weDo/ is their strong product performance and their success in making a big impact. It’s convenient.”
Watch the manifesto video #PhoebeDynevorxweDo/ https://youtu.be/nO_CybbZhVk
Natural Ingredients, Professional Performance
weDo/Professional has developed a line of minimalist products that are free of silicones and sulfates and approved by the Vegan Society and Cruelty Free International. Co-developed with scientists in professional hair care labs and in collaboration with hairdressers, each product is designed with professional performance in mind. Proprietary silicone-free technology makes the formula particularly effective at conditioning hair. This product uses a combination of various power ingredients such as ethically sourced murumuru and cupuaçu butters, olive oil, upcycled macadamia oil and bamboo water to nourish hair while keeping it soft and healthy. nurture and protect
The packaging is also environmentally friendly. No plastic substitutes such as recycled and recyclable plastics, refill solutions and No Plastic Shampoo bars.
Cecil Jollyco-founder of weDo/ on Phoebe Dynevor and an inspiring advocate for positive change
“The brand was lucky to meet like-minded people along the way.Experts, scientists, users and changemakers who share a common vision and partner with brands in different ways,” Said Cecil Jollyco-founder of weDo/.
“Today, this adventure takes on a new dimension and we are thrilled to welcome Phoebe to our family. She is a true advocate for positive change and uses her influence for good. Her passion for what we do here has been really inspiring.With Phoebe, we are joining more people on their journey to a more responsible beauty routine. I will go out to the field and promote change..”
See below for more information. www.wedoact.com
More on Phoebe Dyneever
Dinever, known for her lead role as Daphne Bridgertonin the hugely successful Shondaland series, Bridgertonin the next feature Ten About Amazon Prime Video. She recently wrapped to Thriller. fair play, opposite Alden Ehrenreich on the big screen.As recently announced, Dynevor is dave bank oppose Joel Fry When Rory KinnearShe also starred and executive produced and starred in chacha real smooth directed by Cooper Rafe limited series exciting times, Also starring in an upcoming thriller, not just Amazon Studios I Heart Murder for Sony. Dynevor recently played a lead role in Clarice Cliff at sky cinema color room. She is an ambassador for Action Aid UK, which campaigns to raise awareness to support women and girls living in poverty.
Phoebe’s weDo/essentials
Moisture & Shine No Plastic Shampoo
This solid shampoo leaves hair soft, vibrant and hydrated. The formula contains organic argan oil, red mineral clay, and 99.8% biodegradable ingredients.1Voted Best Natural Formula Shampoo at the Marie Claire UK Hair Awards 2021. The sulfate-free cleansing formula has a skin-friendly pH and is especially gentle on the scalp and hair.
Moisture & Shine Conditioner
Infused with naturally rejuvenating rooibos extract, the conditioner instantly detangles hair with its silicone-free technology, while naturally derived conditioning agents efficiently adhere to the hair and smooth the fibers. The result is smooth, shiny hair that is protected from damage.
Moisturizing day cream
Made with ethically sourced murumuru butter, this dual-use formula works on hair and hands to leave hair silky and shiny, and absorbs quickly into skin for up to 2 hours of hydration. .
Detailed Information on Plastic Bank
Plastic Bank empowers a regenerative society. This social enterprise is helping the world stop plastic in the ocean while improving the lives of collector communities. Plastic Bank builds ethical recycling ecosystems in coastal areas to reprocess materials and reintroduce them into his global manufacturing supply chain. Collectors receive bonuses for the materials they collect. This helps provide basic family essentials such as groceries, cooking fuel, school tuition, and health insurance.Plastic Bank’s Alchemy™ blockchain platform secures entire transactions and enables real-time data visualization for transparency, traceability, and rapid scalability. Recovered materials are transformed into Social Plastics® that can be easily reintegrated into products and packaging as part of a closed-loop supply chain. Plastic Bank is currently Brazil, Indonesia, PhilippinesWhen EgyptLearn more at plasticbank.com.
More information about Wella
Wella Company is one of the world’s leading beauty companies, comprising a family of iconic brands such as Wella Professionals, Clairol, OPI, Nioxin and ghd. With her 6,000 employees worldwide and a presence in over 100 countries, Wella Company and its brands empower consumers to see, feel and be themselves. As an innovator in the hair and nail industry, Wella Company empowers its employees to delight consumers, inspire beauty professionals, engage communities, and drive sustainable growth for its stakeholders.
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