Winnipeg, MB, January 9, 2023 /PR Newswire/ – Pollard Banknote Limited (“Pollard Banknote”) (TSX: PBL) congratulates the launch of Loto-Québec (or “the Lottery”). Boreal The Instant Ticket series is the first Canadian game designed specifically for Pollard Banknote’s new digital presses.During startup January 9the game features 30 different images of the wildlife species that call Quebec home.
4 tickets to Boréal, Loto-Québec’s new game. Photo by Jean-Simon Bégin. (CNW Group/Pollard Banknote Limited)
Pollard Banknote’s new digital printing technology offers limitless creative possibilities, enriching the instant play experience, and ushering in a new era of gaming concepts and options. Digital printing technology allows us to increase the number of individual ticket images in Instant Games, while also enhancing ticket graphics, resulting in crisp, dynamic and richly detailed visuals. Beautiful and impactful photography of Quebec’s wildlife is featured in the Boreal series to create eye-catching tickets that stand out in retail.
“Lotto Quebec is thrilled to be the first lottery in Quebec. Canada Create a new digital press concept for Pollard Banknote. This process works well for photographic images and increases the number of scenes you can sell. ” Anne Marie Voyer, Product and Development Director, Loto-Québec. “To maximize these characteristics and resonate with our players, we chose photographs of Quebec wildlife by award-winning photographer Jean-Simon Beguin. of wildlife diversity.”
“Pollard Banknote has collaborated with Lotto Quebec to create a new Boreal instant ticket Julia Cloutier, Senior Director of Sales & Marketing, Pollard Banknote. “Loto-Québec has taken full advantage of our proprietary digital process for this game series and the resulting images are incredible. We value and are always looking for ways to add value to the Lottery portfolio. Boreal The series demonstrates Pollard Banknote’s commitment to great gaming, which is a key factor in the continued success of its lottery partners. ”
Loto-Québec’s mission is to manage the game of chance responsibly and efficiently in a controlled and measured manner for the benefit of all Quebec citizens. Entertainment is central to its activity. Loto-Québec has been providing entertainment to Quebecers for over 50 years. Between 2021 and 2022 it was awarded near $1A $5 billion prize was awarded to the lottery winner. This is a government agency record. Loto-Québec’s business benefits the people of Québec.
About Pollard banknotes
Pollard Banknote is a leading lottery partner for over 60 lotteries worldwide, offering high-quality instant ticket products, licensed games, in-lane ticket options, and merchandising to drive sales from the Schafer Retail Solutions + portfolio. We provide solutions. We also offer a full suite of digital products, from world-class gaming apps to comprehensive player engagement and iLottery solutions, including strategic marketing and management services. The company is a proven innovator with decades of experience helping lotteries maximize player engagement, sales and profits. Pollard Banknote offers pull-tab tickets, bingo paper, vending machines and diamond game Compliant Gaming provides electronic games and devices to the North American charitable and other gaming markets. Founded in 1907, Pollard Banknotes is owned approximately 64.3% by the Pollard family and 35.7% by common shareholders and is listed on the Toronto Stock Exchange (TSX:PBL). For more information, please visit our website www.pollardbanknote.com.
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Source Pollard Banknote Limited
